Privacy Policy

SECTION 1 – GENERAL INFORMATION
This Privacy Policy contains information about the collection, use, storage, processing, and protection of personal data of users and visitors to the website choiseofheath.online, with the purpose of ensuring full transparency on the matter and clarifying to all interested parties the types of data collected, the reasons for collection, and how users can manage or delete their personal information.
This Privacy Policy applies to all users and visitors of choiseofheath.online and integrates the General Terms and Conditions of Use of the choiseofheath.online website.

This document has been drafted in accordance with the General Data Protection Law (Law 13.709/18), the Civil Internet Framework (Law 12.965/14), and the EU Regulation No. 2016/6790. Furthermore, this document may be updated as a result of regulatory changes, and users are encouraged to periodically review this section.

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SECTION 2 – HOW DO WE COLLECT PERSONAL DATA FROM USERS AND VISITORS?
Personal data from users and visitors is collected by the platform in the following ways:

• When a user or visitor accesses the site, information about interactions and access is collected by the company to ensure a better experience for the user and visitor. This data may include search keywords, document sharing, comments, page views, profiles, the URL the user and visitor came from, the browser they use, and their access IPs, among others, which may be stored and retained.
• Through third parties: The platform receives data from third parties, such as Facebook. When a user logs in using their profile from one of these sites. The use of this data is authorized beforehand by the user with the respective third party.
• Other methods.

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SECTION 3 – WHAT PERSONAL DATA DO WE COLLECT ABOUT USERS AND VISITORS?
The personal data of users and visitors collected includes the following:

• Data to optimize navigation: access to pages, search keywords used, recommendations, comments, interactions with other profiles and users, followed profiles, IP address.
• Sensitive data: The platform may collect the following sensitive data from the user – ethnic or racial origin, political opinions, religious beliefs, genetic data, health data, sexual orientation.
• Other data.

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SECTION 4 – WHAT ARE THE PURPOSES FOR WHICH WE USE PERSONAL DATA OF USERS AND VISITORS?
The personal data collected and stored by the site serves the following purposes:

• User and visitor well-being: Improve the products and/or services offered, facilitate, speed up, and fulfill the commitments made between the user and the company, enhance user experience, and provide specific features depending on the user’s basic characteristics.
• Platform improvements: Understand how the user utilizes the platform’s services to help develop business and technical solutions.
• Advertising: Present personalized ads to the user based on the provided data.
• Commercial: Data is used to personalize content and provide insight to the platform for improving service functionality.
• User profile prediction: Automated processing of personal data to evaluate usage on the platform.
• Registration data: Allow users access to specific content on the platform, available exclusively for registered users.
• Contract data: Provide legal security to the parties and facilitate the completion of business.
• Other purposes.

Personal data will only be processed for purposes not foreseen in this Privacy Policy upon prior communication to the user, ensuring that the rights and obligations here remain applicable.

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SECTION 5 – HOW LONG WILL PERSONAL DATA BE STORED?
The personal data of users and visitors will be stored by the platform for as long as necessary to provide the service or fulfill the purposes set forth in this document, as per Article 15, Section I, of Law 13.709/18.
Data may be removed or anonymized upon the user’s request, except in cases where the law mandates other treatment.
Furthermore, personal data may only be retained after the termination of its processing in the following cases, as outlined in Article 16 of the aforementioned law:
I – Compliance with a legal or regulatory obligation by the data controller;
II – Study by a research body, ensuring anonymization of personal data when possible;
III – Transfer to a third party, provided that the requirements for data processing outlined in this Law are respected;
IV – Exclusive use by the controller, prohibited from third-party access, and the data is anonymized.

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SECTION 6 – SECURITY OF STORED PERSONAL DATA
The platform commits to applying technical and organizational measures to protect personal data from unauthorized access, destruction, loss, alteration, disclosure, or diffusion.
Credit card data is encrypted using “secure socket layer” (SSL) technology, ensuring secure and confidential transmission of data. This ensures that data transmission between the server and the user is encrypted.
The platform does not assume liability for exclusive fault of third parties, such as in the case of hacker attacks, or exclusive fault of the user, such as when they share their data with third parties. The site will notify the user in case of a security breach of their personal data.
Stored personal data is treated confidentially within legal limits. However, we may disclose your personal information if required by law or if you violate our Terms of Service.

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SECTION 7 – SHARING OF DATA
User data is only shared concerning posts made by the user, which are shared publicly with other users.
User profile data is publicly shared in search engines and within the platform, and users are allowed to modify this setting so their profile does not appear in search results.

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SECTION 8 – WILL PERSONAL DATA BE TRANSFERRED TO THIRD PARTIES?
Third parties receive the data to the extent necessary for them to perform the contracted services.
Regarding third-party service providers, such as payment processors, each has its own privacy policy. Therefore, we recommend reading their privacy policies to understand what personal information will be used by these providers.

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SECTION 9 – COOKIES OR BROWSING DATA
Cookies are text files sent by the platform to the user’s and visitor’s computer and stored there, containing information related to navigation on the site. This information is related to access data, such as location and time of access, and is stored by the user’s browser for the platform’s server to read later and personalize services.
By using the site choiseofheath.online, users and visitors acknowledge and accept that a navigation data collection system using cookies may be used.
Persistent cookies remain on the user’s and visitor’s hard drive after the browser is closed and will be used by the browser on subsequent visits to the site. Persistent cookies can be removed by following the instructions in your browser. Session cookies are temporary and disappear after the browser is closed. You can set your browser to refuse all cookies, but some features of the platform may not function correctly if cookie acceptance is disabled.

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SECTION 10 – CONSENT
By using the services and providing personal information on the platform, the user consents to this Privacy Policy.

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SECTION 11 – CHANGES TO THIS PRIVACY POLICY
We reserve the right to modify this Privacy Policy at any time, so it is recommended that users and visitors review it frequently.
Changes and clarifications will take effect immediately after they are posted on the platform. When changes are made, users will be notified. By using the service or providing personal information after modifications, the user and visitor agree to the new terms.

In the event of the platform’s merger or sale to another company, user data may be transferred to the new owners to ensure the continuation of the services provided.

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SECTION 12 – JURISDICTION FOR DISPUTE RESOLUTION
For the resolution of disputes arising from this instrument, Brazilian law shall apply in full.
Any disputes shall be presented to the court of the jurisdiction where the company’s headquarters are located.